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July 2026 Spotlight: More Cart Control, Smarter Subscriptions

More control, less manual work, and more revenue from every part of the customer journey. This month’s updates give you more flexibility across your funnels — more ways to build and schedule your cart, a new integration for subscription sellers, and smarter collection browsing in Zipify Pages. Here’s what’s new. What’s New in OneClickUpsell OCU... <a class="view-article" href="https://zipify.com/blog-july-newsletter-2026/">View Article</a>

July 29, 2026 · By ZipifyTeam

Featured
150,000+
Marketers & Shopify merchants subscribed
$1.5B+
In merchant revenue generated
10+ Years
Among Shopify's leading developers & educators

Tactics, playbooks, and case studies for Shopify merchants who want to grow without growing the team. Curated by the operators behind the Zipify suite of apps — built for stores doing $0 to $10M+.

Jump to: Latest Case Studies Start Here AOV Playbooks Conversion AI & Automation Our Apps Ezra Interviews

Recently Published

The latest from the Zipify blog — fresh tactics, updates, and takes.

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Case Studies & Merchant Wins

Real stores, real numbers — before/after stories with the strategies they used.

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Why 150,000+ Shopify merchants and marketers read the Zipify newsletter

Tactical, not theoretical
Playbooks you can ship this week — not 280-character takes from people who've never run a store.
Operator-tested
Written by the team running funnels for $1M+ Shopify stores. The same playbook our Plus clients pay for.
Weekly, no fluff
One short tactical email every Tuesday. 150,000+ Shopify merchants and marketers already read it.
"

We scaled to $200 million not by spending more, but by getting more from the same traffic.

Better engagement, better retargeting, better conversion rates, better AOV — that's where the real money is.

Ezra Firestone
Founder & CEO, Zipify

Start Here

New to Zipify? These pieces are where every merchant should begin.

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AOV Playbooks

Upsell, cross-sell, and post-purchase tactics — with the funnels we've seen actually work.

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Editor's Pick · Deep Dive

Deep Dive: Upsell Funnels

Three of the most-referenced pieces on building, testing, and optimizing upsell funnels — read in order.

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Quick Takeaways
  • Post-purchase upsells convert 5–10× higher than cart upsells because the buying decision has already been made.
  • Offer sequencing matters more than offer count — the first upsell sets the tone for everything after.
  • Most stores test the wrong variables. Lead with offer/price, not headline copy.
01
Foundations · 9 min
The Anatomy of a Post-Purchase Upsell Funnel That Converts at 12%+
02
Strategy · 11 min
Offer Sequencing 101: Which Upsell Goes First (and Why It Matters)
03
Optimization · 8 min
The 4 Upsell Funnel Tests Every Merchant Should Run Before Black Friday

Conversion Optimization

Page-level testing, funnel improvements, and the small changes that move CVR.

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AI & Automation

What AI is actually good for in commerce today.

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The Zipify Suite

Built by operators. Used by 15,000+ Shopify stores.

Six apps, one platform — install any of them free and start in minutes. No credit card required.

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One Click Upsell
One Click Upsell
Post-purchase upsell funnels that lift AOV without lifting traffic.
Install Free →
PostProfit
PostProfit
Monetize your thank-you page in 5 minutes — passive revenue, zero extra traffic.
Install Free →
Zipify Plus
Zipify Plus
Our team runs your funnels — execution-as-a-service for $3M+ brands.
Book a Call →
Zipify Pages
Zipify Pages
Landing pages, product pages, and funnels built for ecommerce.
Install Free →
ShopRank AI
ShopRank AI
AI-driven A/B testing that finds your winners in days, not months.
Install Free →
PerfectMatch
PerfectMatch
AI cross-sells that don't feel like cross-sells. Higher AOV, less friction.
Install Free →
Featured Lead Magnet Updated Monthly

The 2026 Black Friday Funnel Templates Pack

The exact funnel templates the Zipify Plus team is using with our $5M+ merchants this BFCM. Pre-built, copy-and-paste, ready to drop into your store.

  • 6 high-converting upsell funnel templates
  • BFCM-specific landing page wireframes
  • Email & SMS sequence templates
  • Pre/post-BFCM playbook PDF (32 pages)
Featured resource rotates monthly · Links to the full resource
2026 Edition
The Black Friday Funnel Templates Pack
By the Zipify Plus team

Ezra Firestone Interviews

Ezra's guest appearances and interviews across the ecommerce world.

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How Merchants Use the Apps

In-depth walkthroughs and tactical posts on getting the most from each Zipify app.

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